Sports Shop TV, Inc. operates Sports Shop Network (SSN), a home shopping television program.
SSN will reach a worldwide audience of sports fans and athletes representing all 54 known sports. This is the only network of its kind, blending retail merchandise, sports news, entertainment and commercial advertising sales into its daily program schedule. The broadcast offers viewers an array of unique sports products, memorabilia and healthy lifestyle alternatives through entertaining sports, fitness and nutrition programs and up-to-the-moment sports reporting.
Sports Shop Network incorporates an online retail outlet into a direct response programming and live-streamed programming on SportsShopNetwork.com, mobile applications and social networking sites. Simply no company in the market today offers programming that intermingles shopping with news and entertainment. This unique programming method captures the viewer’s attention while enabling “instant satisfaction” purchases. Developing this niche in the sports industry, Sports Shop Network’s programming schedule will combine and employ these programming elements, which, by design, will spell success for the Company.
Numerous factors contribute to the extraordinary opportunity to launch Sports Shop Network now. The audience for the sports industry is growing rapidly as consumers are living healthier and more active lifestyles, females are becoming much more loyal and aggressive sports fans, and the baby boomer generation is retiring with more money, leisure time and technology than any other generation in history.
The Company anticipates launching its first program in the 3rd quarter of 2014. The Company’s goal is to become the largest discount sports Merchandise Company capturing a sizable market share.
Based on QVC, HSN and 12 other shopping networks, Sports Shop Network (SSN) has created a concretive formula where reasonable assumptions can be derived. SSN will hit 120 million households in the U.S. and 375 million worldwide. This will parallel with HSN and QVC, who produce close to $2 billion in sales per year.
Sports Shop Network’s leadership team brings deep operational and marketing skills to the television market. Two-time Emmy Award-Winning Producer and Director, Wayne Wiggins, Founder and Chairman of Sports Shop Network, is the Creative Director of all SSN programming. Mr. Wiggins has 40 years of experience producing and directing news programs with Walter Cronkite, NFL Games, 2 Super Bowls, horse Racing, NBA Games, Major League Baseball, Monday Night Football, Boxing, Rolling Stone Tour, Celine Dion and soap operas to name a few. His expertise in the field of production has given SSN recognition within the industry.