Deliciously naughty, The TipsyPud Indulgence Collections are aiming to take the £5billion UK gift and gourmet food market by storm.
The team led by budding entrepreneur Lucy Anderson, and Chaired by Keith Gill (Phileas Fogg) already have agreements with ‘Not On The High Street’ and Fenwick as well as their own e-commerce platform.
If you like desserts…. If you like cocktails….And If you like presents….Then our Tipsy Pud Collections are an interesting investment opportunity for you.
Deliciously naughty, The TipsyPud Indulgence Collections gift packs are set to take the UK gourmet food and gift markets by storm. At the heart of every gift is the TipsyPuds, which give every ‘Collection’ a unique selling point and creating the gift of ‘something different’ people are looking for. Creating the TipsyPud Indulgence Collections combines gifts that straddle both the chocolate, food and elegant drinks markets – what more could you want!
The gift market is worth £5billion and is vibrant and growing, with an expected 50% growth within the luxury sector during 2015 – our target market. With more and more people searching for the perfect gift, the Indulgent Collections, all beautifully packaged with a nod to the elegance and decadence of the 1920/30s provide a very large dash of sophisticated fun.
The Indulgent Collections will be sold by the end of the year on our own e- commerce platform along with a ‘third party’ sites such as ‘Not on the High Street.com’ and in selected luxury food halls and venues such as Fenwick.
What is a TipsyPud?
Pushing the bounds of luxury…At the heart of each gift box are edible cocktails within a dessert. They are made using the spirits from a range of cocktail ingredients and infusing them through the layers of each dessert.
Deliciously naughty indulgence, perfect as an aperitif, alternative to a drink or a sumptuous dessert. Tipsy Pud lends itself to all situations where you would enjoy a tipple or sit back and indulge on a sweet treat.
What are the ‘Indulgence Collections’?
Our gift range is named ‘The Indulgence Collections’. They are a modern take on a traditional hamper, with TipsyPud at the heart of each box. A stylish, chic and elegant presentation box, each filled with smaller boxes containing complementary products with ‘bubbles’ such as Champagnes to Prosecco and also some delightful liqueurs to be served in edible chocolate shot glasses for extra fun but with sophistication.
Each box will create a moment of surprise, excitement, indulgence and fun. The perfect present for someone you aren’t sure what to buy and a fantastic alternative to flowers.
Each ‘Collections’ you will have six layers of reveals before realising what everything is. We have something for every budget, and our edible chocolate shot glasses provide something really different that you can share. To enhance the celebration and shared fun experience we always urge people to pop it all in their mouth, filled with the dessert liqueurs so they eat and drink at the same time and if they dribble a little it just adds to the whole occasion!
We also have within the range a box specifically designed to be given to small groups of people (up to 12) which is a fantastic gift for a small team of people to share, a soirée or dinner party. We have seven to choose from and an eighth being developed, which range in price from £35-200 depending on the value of the contents.
Our secured distribution in Fenwick from November and ‘Not on The High Street’ along with other selected high end drinking establishments give us a solid platform from the start.
What will crowdfunding money are used for?
The funds raised will be used to complete the e-commerce platform, support other sales channels and marketing support costs along with a small amount for working capital.
What are the main routes to market?
Individual TipsyPud pots will be sold as Individuals in packs of 48’s, in a Pack of 2 and 4 for Retail aimed at – events, boutique food halls, high end establishments in order to drive trial and guide traffic to the website to encourage sales towards the ‘Indulgence Collection’ gift sets. The Indulgence Collections will be sold direct to consumers via our e-commerce site and the third party sites such as ‘Not on the High Street.com’.
An additional route will also be directly to ‘Client Corporate’ sales as ‘Thank You’ gifts after purchasing expensive items such as high end cars of even houses. This will give a much broader distribution base across the whole of the U.K. initially and then Europe.