Milan – September 1, 2015: Melely announces I’mUp, an innovative power charger with an integrated makeup kit. The product combines two everyday essentials to optimize space in your bag and enrich your lifestyle. I’mUp refillable-pan palette allows women to refresh their makeup and recharge their battery when on the go.
Power Charger Reinvented I’mUp is a slim power charger with an integrated makeup kit for active women. From business women to students to mothers, MElely created I’mUp with every woman in mind. Designed to be small, functional, and easy-to-use, I’mUp is the perfect solution to any packed purse – all sizes here. Be confident and refreshed even on the most hectic days. Get it to fit your busy lifestyle or gift it to any woman in your life you care about.
How it Works. Multi-task efficiently by charging your phone and matching up your cheeks while on the move. Simply throw the compact into your purse or cosmetic bag to have your makeup and charger wherever you go. You can even use it in the dark thanks to its built-in LED System! The eco-friendly blush palette is designed to be refilled, so you can simply replace the powder pan when it’s over, or customize your own. The blush of I’mUp is available in two color variants: a pink one for lighter skin types, and a brown one for the darker ones.
Technology and Patent-pending. The I’mUp’s unique battery, with 4300 mAh (max) capacity, is explicitly designed for this small product. It integrates with any electronic device that is rechargeable to a USB port, including mobile devices, tablets, watches, and cameras. For example, it fully charges your iPhone 5 in 41 minutes. Find more examples on www.melely.com. I’mUp is practical, fashionable and refillable. Magnets allow the compact to stay sealed and secure, protecting valuables and documents from the makeup powder. MElely’s I’mUp is a patent-pending product.
Crowdfunding. I’mUp is available for pre-order for as little as $93 via Kickstarter at http://kck.st/1KuW3gU. Availability begins from September 2, 2015 with a very limited amount of units at 40% off and a limited amount of shipment for early backers garanteed to be fulfilled in time for the Christmas holiday season. Following backers can expect to receive MElely’s I’mUp by spring 2016.
About MElely. MElely is a Italian-based company founded by Antonio Sorrentini and Silvia Cirillo that focuses on integrating fashion, design and tech for women with an on-the-go lifestyle. MElely starts with “ME” and values the importance of the customer. With MElely products, active women do not have to sacrifice beauty with their busy schedules.