Le Grand Courtage
As most French wine is traditionally branded, packaged and styled, we saw an opportunity to create an affordable French sparkling wine (<$20) that appeals to the consumer: a memorable name, an elegant bottle, and a balanced, fruit forward wine that delights the palate.
Sparkling wine case sales grew 5x faster than still wine in 2014, with Rosé and LGC’s price category helping drive that growth. U.S. is now the largest global consumer of wine with a market size of $40 Billion & 100M wine consumers. Le Grand Courtâge is a differentiated sparkling wine in an attractive, growing category.