PRODUCT(S) AND/OR SERVICE(S)
Blank Lab is an online creative platform for aspiring artists to affordably create and sell. We help individuals to create professional consumer products that are inspired by their work, such as clothing and other printable materials.
Our platform is available across web and mobile, and is supported by a central in-house production facility and fulfilment centre. The platform consists of three main areas; a professional consumer driven e-commerce site, unique creative applications for individuals, and tools for marketing and promotion.
Our platform gives artists of all levels the ability to design professional consumer pieces with no up-front cost. These pieces are then produced in-house and sold on our marketplace where users then share and promote their individual products across the web easily using our marketing and promotional tools.
Our platform intends to break the normal restrictions, and gives creative thinking people an easy avenue to promote and sell.
The design process begins by either uploading a photo from a mobile device, direct from a social media service (such as facebook or Instagram), or importing work directly from professional creative software, such as Photoshop or Illustrator, to the App. Once the image or artwork is uploaded users can easily edit and customise their desired product using a host of tools and options within our product designer. After the user is happy with the product they can submit it to our creative marketplace.
The user will then be prompted to share their recent work on popular social networks via our social share features. After this the user can choose to purchase their created item or simply keep it as a product on the marketplace for free.
Products uploaded to and sold on our creative marketplace are managed by our online payment system and then processed by our order fulfilment facility; the majority of products within the marketplace are produced to order within our professional production facility using industry standard techniques. We aim to dispatch orders within 24 hours. Once delivered, we split the profits of each order (50-50) between the creative individual and ourselves.
SUBSTANTIAL ACCOMPLISHMENTS TO DATE
– Working with local Universities and the Creative Community
– Support and Acknowledgement of creative followers
– Building and Development of the Creative Platform
By leveraging on new technologies and innovative manufacturing processes we aim to ensure high volumes at low cost. As far as we know, the platform we have created is far more advanced than anything that is currently available. We believe that our platform is also supported by a business model that has the scalability and sustainability to grow and profit in areas competitors cannot.
USE OF PROCEEDS
The investment will be used to acquire the latest machinery so we can streamline our production facilities and become more efficient, making it easier to turn orders around within 24 hours. We will also be launching a carefully planned marketing and PR campaign across the web and social media, specifically engaging current designers and creative users.