11630 SW 97 Street, Miami, Florida 33176, US
Wholesome Goodness is a naturally delicious, more nutritious product line of affordable snacks and cereals. The brand’s value proposition is relevant to the 76% of the country which is overweight or obese. The brand’s proposition, simply stated, is “better health through better nutrition” made accessible to the masses by the Wholesome Goodness’ affordable pricing at mainstream brand levels. Said another way, Wholesome Goodness’ nutritional benefits are virtually free, as they come without the price premium typically associated with competitors’ natural/organic, better-for-you products.