The Dressupper: the perfect App to dress you up!
ABOUT THE DRESSUPPER
When I was a child, I kept a notebook where I used to make a note of all my ideas that already were very clear. I dreamed of living in a huge boutique. The most beautiful of all time, filled with the most gorgeous dresses of all time.
Today that little girl has seen her dream come true. She has not opened a boutique, but created something much bigger. It is called THE DRESSUPPER™, a virtual closet where everyone can have fun playing with their own style. Not an ordinary e-commerce, but a boundless space where to find pieces from the most cutting-edge designers and the most intriguing fashion brands of the moment. THE DRESSUPPER ™ app removes the distance between fashion and its audience and gives the chance to those who love shopping to discover and access items from all over the world while comfortably sitting in their favourite chair. It is a guide to shopping where the only rule is to be yourself. Say goodbye to those dull outfits and deadly boring windows that always look the same. It’s now time for everyone to unleash their own creativity. THE DRESSUPPER™ is not about following trends. It’s about setting them. Be yourself, be a Dressupper! Corinna Trebbi – Founder & Creative Director
THE APP: MAIN FUNCTIONS
THE DRESSUPPER™ allows the user choosing a male or female avatar to customize (skin colour, make up, hairstyle, personality), selecting his own sizes and receiving focused style tips. Once the avatar selected, the user chooses the garments and accessories he prefers into the Show Room section and gets the avatar to wear them into the Dressing Room. Here he meets the Good Guy and the Bad Guy: if questioned, they’ll suggest him politely or ironically. Moreover , the style detector function helps the user evaluating his outfit’s fashion level. This creative process flows into the Store section where the user can purchase the whole outfit or just a single item.
- February 2015: Website release
- March 2015: Promo online contest: “Create your outfit and fly to London”
- September 2015: App release
- 2016: App Upgrades : Kid section\Bride section\HOME section
– See more at: http://www.rockethub.com/projects/56579-the-dressupper-the-perfect-app-to-dress-you-up#sthash.1GZULByW.dpuf