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Jun 12, 2015 11:07 AM ET

Archived: WORLD FOOD AND BEV GROUP: World Food and Bev Group’s Comisario Ultra-Premium Tequila is 100% Blue Weber Agave tequila from the highlands of Jalisco, Mexico

iCrowdNewswire - Jun 12, 2015







World Food and Bev Group’s Comisario Ultra-Premium Tequila is 100% Blue Weber Agave tequila from the highlands of Jalisco, Mexico. It is 100% pure, 100% estate grown and bottled, double distilled, cold filtered, and perfectly oxygenated for a smooth and creamy feel. Comisario competes at the highest level of the tequila segment, with ultra-premium brands such as Don Julio, Patron, Herradura, Don Eduardo, etc. This is the fastest-growing, most profitable segment of the industry. Comisario is expanding inventory and advertising, and focused sales in key markets.


We have spent the past two years developing brand awareness, reputation, and value for Comisario, entering it in key competitions, important tastings, etc. All three types (Blanco, Reposado, Anejo) have consistently received the highest awards. Based on an impressive and consistent record of garnering 90 point+ and Gold and Silver Medals over the last two years, Comisario has been named the “Best New Tequila of 2013” by Cigar & Spirits Magazine.

Awards tend to speak for themselves, and have been a key driver in establishing the current value of the Comisario brand (estimated to be between $20 and $25 million). 




Of the 30 million+ cases of tequila produced in Mexico, 13 million were exported to the U.S. and 12.5 million consumed in Mexico, creating an opportunity for global sales in a very hot category, seen as trendy all over the world. The United States alone is the #1 tequila market in the world, yet when it comes to the consumption of tequila, the surface has barely been scratched. Since 2002, U.S. imports of tequila have grown over 72% – an average rate of 5.5% per year, which is nearly unparalleled growth in the industry. Mexico just signed an agreement with China for export of 100% Agave Tequilas – huge opportunity. Major growth is being seen as well in the EU countries, England, Russia, and so on. 

China has been targeted as a key growth market for tequila. We have already established relationships in China and intend to pursue those opportunities once we achieve the requisite production and inventory capacity. Discussions are also already underway with potential agents, brokers, and advisors in Japan, Korea, Mexico, Russia, and a number of European Union countries.
Contact Information:

Steve Rice
Bernard D’Andrea
Luis Cota
Doug Karpf

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