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May 20, 2015 7:51 AM ET

Archived: Wholly Bites: Paleo snacks

iCrowdNewswire - May 20, 2015

Wholly Bites

Paleo snacks




  • Status OPEN
  • Target $100,000
  • Raised NEW
Highlighted Investor

Scott Steinford

CEO, Founder QX Partners

“I have invested in Wholly Bites as a result of my long time involvement in this industry and understanding of the fundamental requirements for success in this space. Wholly Bites management possess passion, purpose, superior product and expertise; all characteristics I believe in and support! “


  • Team Exec team 20+ years experience in food production, R&D
  • Performance 2014 start-up anticipated run rate: $104,000, Consistent 30-40% increase in sales per month
  • Customers Whole Foods
  • Category Snack food
  • Potential Acquirers Hain Celestial, General Mills, Kellogg, Post
  • Investors Scott Steinford, CEO, Founder QX Partners
  • Advisors Julie Imig, Scott Steinford, Shannon Golden-Schubert


Our mission at Wholly Bites is to create delicious, unprocessed, organic snacks that serve the Paleo, grain-free and health-conscious market. Our company was founded by women, and is operated entirely by women. We support causes we love, pursue ways to be more eco-friendly, and work to educate everyone about how to eat and live better.


Lisa Turner, Founder, CEO  

Lisa is a chef and nutritionist with more than 30 years of professional experience in food, nutrition and product development. She is the former co-founder and recipe creator for Boulder Soup Works and Boulder Organic Foods, and is a co-founder of KidDrinx, Inc. Lisa has written five books on food and nutrition, created The Healthy Gourmet iPhone app, is a featured blogger for Huffington Post and Whole Foods Market, and is a faculty instructor at Bauman College of Culinary Arts. She’s a black belt in Ninjutsu, an active volunteer in the Boulder County school lunch system, and an avid wild …

Carlotta Mast, Founder, President

Carlotta Mast is a recognized expert in the natural products and health and wellness arena. She is senior director of content and insights at New Hope Natural Media, and oversees content for Natural Foods Merchandiser, newhope360.com and New Hope’s consumer content portfolio. She was lead author of NEXT: The Natural Products Industry Forecast of 2013. Carlotta was an original founder of Wholly Bites and now advises on industry trends, product positioning and strategy. The mother of two boys, she discovered the power of the Paleo lifestyle as an athlete at CrossFit Roots and is now one of the many passionate



  • Revenue2014 start-up anticipated run rate: $104,000
  • GrowthConsistent 30-40% increase in sales per month
  • CategorySnack food
  • DistributionGrocery, online, food service
  • CustomersWhole Foods Market, Denver area independent grocers


  • StatusOPEN
  • Target $100,000
  • Raised NEW
  • Round Type Convertible Note
  • Entity Type S-Corp



Contact Information:

Lisa Turner
Carlotta Mast

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