BOULDER, CO
“I have invested in Wholly Bites as a result of my long time involvement in this industry and understanding of the fundamental requirements for success in this space. Wholly Bites management possess passion, purpose, superior product and expertise; all characteristics I believe in and support! “
Our mission at Wholly Bites is to create delicious, unprocessed, organic snacks that serve the Paleo, grain-free and health-conscious market. Our company was founded by women, and is operated entirely by women. We support causes we love, pursue ways to be more eco-friendly, and work to educate everyone about how to eat and live better.
Lisa is a chef and nutritionist with more than 30 years of professional experience in food, nutrition and product development. She is the former co-founder and recipe creator for Boulder Soup Works and Boulder Organic Foods, and is a co-founder of KidDrinx, Inc. Lisa has written five books on food and nutrition, created The Healthy Gourmet iPhone app, is a featured blogger for Huffington Post and Whole Foods Market, and is a faculty instructor at Bauman College of Culinary Arts. She’s a black belt in Ninjutsu, an active volunteer in the Boulder County school lunch system, and an avid wild …
Carlotta Mast, Founder, President
Carlotta Mast is a recognized expert in the natural products and health and wellness arena. She is senior director of content and insights at New Hope Natural Media, and oversees content for Natural Foods Merchandiser, newhope360.com and New Hope’s consumer content portfolio. She was lead author of NEXT: The Natural Products Industry Forecast of 2013. Carlotta was an original founder of Wholly Bites and now advises on industry trends, product positioning and strategy. The mother of two boys, she discovered the power of the Paleo lifestyle as an athlete at CrossFit Roots and is now one of the many passionate