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May 18, 2015 6:40 EDT

Pipeline Pet Products: Natural healthy treats for pets

iCrowdNewswire - May 18, 2015

Pipeline Pet Products

Natural healthy treats for pets

South Pasadena, CA


  • Status OPEN
  • Target $500,000


  • Team 20+ year pet industry executive, Del Monte Pet and Mars
  • Performance First Quarter 2015 Revenue $227,000
  • Customers PetSmart, Pet Food Express, Central Garden and Pet, barkbox, Pet Supermarket, Pet Supplies Plus
  • Potential Acquirers Big Heart Brands, Nestle, Mars


We endeavor to bridge a gap in the pet products space between premium healthy ingredients and affordable prices. Pipeline Pet Products will create measurably healthy and nutritionally sound products singularly offering an innovative patented technology and value proposition across multiple channels of trade with competitive prices to deliver the pet consumer healthy but affordable options everyday – “value for money”.



Rolando Vasquez DVM, Co-Founder

Unique experience in both public and private practice for over thirty-five years has allowed Dr. Vasquez to recognize the gap in products desirable for domesticated animals. He helped develop both canine supplement lines and Green Bark Gummies. Dr. Vasquez has been the veterinary consultant to the Company since its onset.

Kevin Treuer, President

A 20 year pet industry executive with experience in multiple categories across all channels of trade. Kevin managed the industry leading pet businesses for both Del Monte Pet and Mars Pet during his 10 years respectively at each company as well as many projects on both the US and Canadian businesses. He served as key account manager on all major retail accounts from PetSmart to Wal-Mart. Since leaving Del Monte in 2011, Kevin has created, developed and successfully launched pet food and pet treat brands

Tristan Cavato, Co-Founder

20+ years working media, distribution, tech and consumer goods.

James Volk, Co-Founder/Strategic Advisor

Entrepreneur, 20+ years in entertainment, tech and consumer goods industries.

Brad Hatt, CEO

Brad is a 35 year consumer package goods industry veteran with 22 years of that experience in the pet products category at Del Monte Foods and Mars Pet. As Canadian Director of the Del Monte Foods Pet portfolio, he approved all business and marketing plans and directed all commercial activities. Responsible for a $100 million Canadian pet food business, he has proven leadership management experience in all aspects of managing a CPG business; including but not limited to; Sales, Marketing, Finance, Human Resources, Operations, Government Relations and Legal Affairs.



Contact Information:

Rolando Vasquez DVM
Kevin Treuer
Tristan Cavato
James Volk
Brad Hatt

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