Self-heating technology that integrates into food and beverage product packaging.
- Austin, TX
The comfort and convenience of hot food or beverage in two minutes, anywhere, anytime.
HeatGenie is an Early-stage company in the Consumer Products industry. The company has been operating for 96 months.
HeatGenie develops, patents, and licenses technology solutions to satisfy identified major consumer and brand market voids. The company’s business model taps into the marketing and distribution power of leading food and beverage brands to maximize penetration.
• Technologies are easy to implement, scalable, with enormous market upside from follower brands and international business.
• Strategic partnerships in place to execute on HeatGenie’s capital-efficient licensing model
• HeatGenie avoids all capital equipment expense via licensing of ISO-certified contract manufacturer to produce heater technology.
•Three issued and four pending US patents plus international filings
• Major brand adoption initialized with successful consumer and safety testing
• Growth potential is billions of units worldwide, with single digit category penetration
• Valuation builds with significant cash flow beginning in 2016
Dr. Krzysztof Kwiatkowski
Brands attest that HeatGenie is the ONLY self-heating system to satisfy all the criteria for broad commercial viability: simple, safe, fast, compact, recyclable and low cost.
The immediately addressable market for various ready-to-eat/drink foods in single-serving convenience packaging is hundreds of millions of units. HeatGenie is partnered with Crown, the world’s largest metal food packaging company
to develop and commercialize self-heating cans.
Consumer trials in progress or planned with major international brands as well as smaller early adopters.
– Passive thermal safety built in to prevent over-heating
– Solid-state fuel – no liquids, no leaking
– Food safe materials
– All materials environmentally safe
– Compatible with recycling processes (71% cans recycled); Heater does not need to be separated from can
– Scalable manufacturing
– High volume heater cost 25¢
-Heating packages with limited distribution (HotCan, QuickOne, Fast Drinks To Go)
-MRE (Military Ready to Eat) products that are irrelevant to the average consumer
-Hand warmers (consumer is familiar with concept, air activated and iron based)
-Hotbox (like a mini cooler you carry around)
Long process: We’ve developed close relationships with several large brands, and want to work with all of them which will expedite the process
What about safety?
Consumers are well familiar with the principal active materials contained in HeatGenie; (aluminum powder and silica) which are classified as food-safe. The heater does not emit odor or fumes. HeatGenie has engineered a simple passive thermal control mechanism into the heater units to prevent excessive temperatures. These safety features have been validated in independent third party testing with a HeatGenie brand partner.
What package formats is HeatGenie available in?
HeatGenie is a technology platform that ultimately can be used in a broad range of food and personal care applications. Initial HeatGenie products in development will be implemented in metal food and beverage cans. Typically, the can will have a contoured shape for improved aesthetics as a serving container.
What are the benefits of HeatGenie products?
HeatGenie offers premium CPG brands the opportunity to strongly differentiate their products. Market research studies affirm that busy, “on-the-go” consumers place a premium on convenience packaging and highly favor self-heating. The convenience of self-heating allows for increased penetration in existing channels, as well as the opportunity to expand into new channels such as vending, drug and convenience.
How does HeatGenie fit into conventional food processing?
The heater is a small, discrete element that is applied externally to the modified base of a metal can. This can be done at high speeds, in line with conventional filling operations. The heater can be designed for compatibility with retort processing if pre-assembled into the can.
How are sustainability characteristics?
Excellent. HeatGenie’s energy and volume efficient heaters add minimally to the packaging overhead. Materials in the HeatGenie heater can be recycled without separation from the metal containers, which are already the most recycled form of packaging. Those materials that are not recoverable are environmentally benign.
Who will manufacture the HeatGenie packaging system?
HeatGenie has licensed WANHO Manufacturing LLC to be the manufacturer of the HeatGenie heater units. Headquartered in Waterbury, Connecticut, WANHO, a Wholly Owned Subsidiary of US Capital Resources, LLC has manufacturing and assembly operations in the US, Europe and Asia supplying components to a diverse array of industries. All WANHO manufacturing locations are ISO 9001:2000 certified to assure uncompromising quality and the most cost effective manufacturing solution to HeatGenie.
Food and beverage brands prefer to buy a complete integrated self-heating solution from their established packaging suppliers. WANHO will sell heater units directly to HeatGenie’s licensed packaging partners such as Crown Holdings with whom they are already working to establish a staged manufacturing scale up plan.