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May 7, 2015 8:50 AM ET

Archived: Level Naturals: Taking Care of You. Taking Care of our World

iCrowdNewswire - May 7, 2015

Level Naturals

Taking Care of You. Taking Care of our World.

Los Angeles, CA

  • Status OPEN
  • Target $450,000
  • Pre-money Valuation $3,787,763


  • Team Kate Somerville, Josie Maran, Ole Henrickson, Smashbox
  • Performance 2014 Net Sales of $720K | 2015E Net Sales of $1.6M
  • Customers Whole Foods, HEB, Amazon, Abe’s Market, Hotels, Spas, Body Factory, Urban Outfitters, Boutiques
  • Advisors Aron Warner: Academy Award winning producer


Level Naturals offers a complete line of all-natural body care products that includes Soaps, Shower Bombs, Bath Bombs, Salt Soaks, Organic Pure Shea Butter, Body Lotions, Body Washes, Candles and Room & Body Mists. All of our products are made with natural spa-quality botanicals and ingredients that smell and feel absolutely amazing.

Level is a vegan, gluten and cruelty free, all-natural company. Certified by Peta and Leaping Bunny, 100% made in the USA.



Jonathan Dubuque, CEO 

Jonathan Dubuque founded Level Naturals in 2009, combining his experience in design, development and cosmetology with his passion for green living and natural products.

Krista Starros, Product Development & Operations Executive

Krista Starros has over 15 years of experience in the beauty industry, specializing in all aspects of product development and operational management, working with brands such as Smashbox Cosmetics, Lola Cosmetics, Jouer Cosmetics and most recently launching Marula Skincare in Sephora.

Christine Pak, Creative Director

Christine Pak launched CPak Creative in 2008, highlighting a career that culminates in 10 years of experience in intuitive branding, cutting edge design and art direction for brands such as Kate Somerville Skincare, Josie Maran, Ole Henrickson, and Ouidad.

David Greenbaum, VP of Sales

As VP of Sales, Dave Greenbaum brings over 10 years of experience in the natural products category for brands such as Hugo Naturals and Moon Valley Organics, specializing in business development, strategic planning, sales and marketing.



  • Revenue2014 Net Sales of $720K | 2015E Net Sales of $1.6M
  • DistributionCurrently sold in over 800 retail doors




  • StatusOPEN
  • Target $450,000
  • Pre-money Valuation$3,787,763
  • Round Type Equity
  • Entity Type C-Corp
Contact Information:

Jonathan Dubuque
Krista Starros
Christine Pak
David Greenbaum

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