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May 5, 2015 2:14 PM ET

Archived: Swenyo: Question Your Space

iCrowdNewswire - May 5, 2015


Question Your Space

Encinitas, CA




Status OPEN

Target $500,000

Raised NEW


Pre-money Valuation $5,584,477

Rick Alden

Investor | Founder of Skullcandy and Stance Socks)

“I only invest in brands and teams that connect existing large product categories (like socks and headphones) with an untouched group of enthusiastic people. The Home Goods category needs a brand that speaks to the younger generation and inspires them to design their rooms in a whole new way. By 2020, SWENYO will be top of mind when first apartments and dorm rooms are transformed from mundane to amazing. In my opinion, SWENYO connects to this young energetic audience in a way that will leave Bed Bath and Beyond and Pottery Barn in the dust.”


  • Team Burton Snowboards, Jane Cosmetics (Sold to Estee Lauder)
  • Performance Launching June 2015; $560K Year 1 Expected
  • Investors Rick Alden (Founder of Skullcandy & Stance Socks)
  • Advisors Marta Calle (Crate & Barrel), Brett Conrad (Lululemon)


SWENYO is an online vertically integrated home goods brand and retailer. SWENYO plans to be the premier destination for the 50 million Millenials under 25. SWENYO speaks to this age group unlike any brand in this space because they are 100% dedicated to inspiring the freedom of expression in personal spaces for this demographic. Founded by seasoned entrepreneurs and brand builders, SWENYO supports this philosophy with a collection of premium quality and modern products that includes bedding, lighting, wall art, storage, and furniture that have been handpicked and designed with the modern young consumer in mind. The company is now seeking a Series A-1 round in the amount of $3 million to fund inventory and growth.




Ricardo Camargo, President & Brand Architect  

As Founder, President, and Brand Architect of SWENYO, Ricardo Camargo brings a unique blend of design and business leadership. Not only does he have over ten years of experience building brands at the design studio he started, Vapor Studio, prior to that he worked at one of the biggest youth brands in the world, Burton Snowboards. Being immersed in the youth consumer product world supports his vision for SWENYO because Camargo is able to confidently speak to this youth demographic. Combine this knowledge with working with some of the best brands in the world at Vapor Studio, and you get…
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Howard Katkov, Chairman of the Board & CEO

With six successful ventures under his belt, Howard Katkov’s experience with start-ups spans many categories including consumer products, hospitality, real estate development and law. Katkov founded Jane Cosmetics in 1994, which was sold to the Estee Lauder Companies in 1997. Katkov currently owns and operates Red Mountain Ventures, a ski resort in Canada where he just led the biggest terrain expansion in North America. Katkov not only brings brand leadership to the table but he also brings years of experience founding companies and raising capital.

Randy O’Connell, CFO  

Randy has spent the last 27 years primarily in the commercial real estate industry. Holding senior positions with JCF, Pacific Republic Capital and Amresco. He was instrumental in the acquisition, management, and disposition of $700+ million of non-performing commercial loans. He has served as a State Court Receiver and has owned and traded self storage properties. Most recently he has put his entrepreneurial spirit and financial expertise to work with SWENYO.


  • Brett Conrad
    Board Member
    Brett Conrad is a seasoned executive in consumer products and…
  • Marta Calle
    Board Member
    Marta Calle, a home furnishing brand builder with almost 30…
  • Beaver Theodosakis
    Board Member
    A veteran of the action sports and outdoor industry, Beaver…
  • Rick Alden
    Advisor / Investor
    A veteran in the Action Sports industry, Rick Alden’s impressive… 


Contact Information:

Ricardo Camargo
Howard Katkov
Randy O'Connell
Brett Conrad
Marta Calle
Beaver Theodosakis
Rick Alden

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