Loyalty app for independent shops and eateries
- Investment sought: £250,002
- Equity offered: 12.15%
Product(s) and/or service(s)
Loyalzoo offers independent retailers a loyalty app to replace traditional loyalty cards (cardboard and plastic). It allows any merchant to run their own loyalty programme on their customers’ smartphones, and gives them the tools currently only available to the big brands and retail chains, such as customer analytics, push promotions and social marketing.
The main objective of the product is to get the merchant’s new (and existing) customers to become regulars and to encourage the trend to “shop local”.
The app has now been running live for over a year and we feel it has established itself as a premium digital loyalty offering to independent merchants.
We completed our first funding round with Seedrs in April last year and since then we have grown steadily. We are now raising a further round with a view to execute on our marketing strategy of scaling the business through channel partners.