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Apr 17, 2015 2:00 PM ET

Archived: Sustain360: the platform enables public relations and marketing professionals the ability to create and manage their entire content delivery and analytics workflow from the creation of news content to its distribution via email, RSS, and social media

iCrowdNewswire - Apr 17, 2015


Lake Placid, NY 12946, US
Web Service Software

Sustain360 is raising capital to scale up an existing Software-as-a-Service (SaaS) platform. Our enterprise is profitable and includes over 100 clients from Fortune 50 firms to SME, generating over $2M in Revenue and Profitable. Our plan is to scale the firm significantly. The management and advisors of Sustain360 have executed similar growth plans for other organizations.

The platform enables public relations and marketing professionals the ability to create and manage their entire content delivery and analytics workflow from the creation of news content to its distribution via email, RSS, and social media. It also provides monitoring and analysis of news traffic, reach, and coverage. Company clients can publish news releases, photos and video; send email alerts and integrate with Twitter, Facebook and other social media channels; track and monitor internet, print and video coverage of their organization, brand, and industry, from this one integrated platform.

Products / Services

Online Newsroom

The Online Newsroom software solution enables communications professionals to deliver messages to multiple audiences. Post and track your news releases, photographs, logos, media kits and more, while interacting with social media components.

Media365 Dashboard

A fully integrated 360 degree platform for public relations and marketing:
1. Publish Content to Newsroom including video, graphics, and content
2. Tools allow for the development of campaigns, publishing and editing pages, and administration.
3. Schedule with a fully integrated CMS (Content Management System)
4. Email Contacts with Embedded CRM
5. Full Analytics on Online Newsroom and integrated Media Monitoring with Print, TV, Video, and Social
6. Manage and Execute integrated Distribution

Integrated Distribution

A proprietary social media distribution network of more than 4,000 newspapers, TV and radio stations, magazines and bloggers on Twitter and Facebook. a database of 200,000 (TV, radio, print, magazine, newspaper) journalists, 400,000 Twitter followers across more than 100 Twitter accounts – travel, sports, entertainment, auto, healthcare, financial, PR, green, business intelligence, marketing, social media, and more.

Consulting Services

Our public relations practice includes an integrated approach that uses traditional and online/digital engagements. Supportive strategic consulting, design and development for leveraging online newsrooms, targeting, monitoring, and campaign management.


Chief Executive Officer
Enzo Villani

Enzo Villani is a serial entrepreneur that has developed three global cross-discipline communications companies since 2004. Mr. Villani began these ventures at NASDAQ, where he co-founded the Global Corporate Solutions division. After NASDAQ, Mr. Villani partnered with The Riverside Company to start DF King Worldwide, the team acquired five companies in the US, Europe, Nordics, and Asia. After King Worldwide ($175M Revenue, 400 FTE), Mr. Villani then completed an emerging market version of the integrated communications strategy through acquisitions and organic growth across the BRIC nations with MZ Group (Attitude Global) and PE firm Jardim Botanico. Enzo is an Adjunct professor in Venture Capital and Strategy at Clarkson University, Adjunct Professor in Marketing and Entrepreneurship at SUNY Plattsburgh, Board Member Sigma Nu Tau Entrepreneurship Academic Society. Enzo has an MBA from The Johnson School, Cornell University and a BA Communications from Iona College.

Executive Vice President Financial Officer
Dennis Beckert

A treasury specialist and expert financial controller with over 20 years experience in forecasting and modeling, due diligence and systems integration, Dennis has served as a senior financial executive for companies ranging from $10MM to $1B in revenues. He has also provided expert consulting services to dozens of companies throughout the U.S., counting Albany International, Corning International and Gas Turbine Efficiency among his past clients. Dennis began his career in public accounting before leaving PricewaterhouseCoopers to become Treasurer of Kaz, Incorporated (a $400M multi-national manufacturer) and later the Yankee Candle Company. Most recently he has served as the CFO of a holding company with interests in real estate, insurance and retail finance. Dennis earned his B.A. in Economics from SUNY Potsdam and both an MBA and an M.S. in Accounting from Northeastern University.

Director Advisor
Alfred Berkeley III

Mr. Berkley has been involved in the bridge between the financial markets, business and governments for over 40 years. Mr. Berkeley served as Vice Chairman of the NASDAQ Stock Market, Inc. and served as President of NASDAQ from 1996 until 2000. Mr. Berkeley is board member of the World Economic Forum board in the US and was acting chairman up until 2012. Mr. Berkeley served in a number of capacities at Alex. Brown & Sons Incorporated, acquired by Bankers Trust and later by Deutsche Bank. Mr. Berkeley has served as Chairman and CEO of Pipeline Financial Group, Inc. and was a member of the National Infrastructure Advisory Council for the President of the United States in 2001 and then became the Acting Chair of the NIAC until December 2011. He served as a captain in the United States Air Force and a major in the United States Air Force Reserve. Mr. Berkeley received his B.A. in English from the University of Virginia and M.B.A. from The Wharton School of the University of Pennsylvania.

Director Advisor
Chase Norlin

Chase Norlin is the CEO of Emerge Digital Group (EDG), a holding company for a portfolio of digital marketing assets, recently named the #1 Inc 500 fastest growing company in Silicon Valley and #8 in America by revenue growth. Norlin was co-founder and CEO of Pixsy, a pioneer in video search funded by TVGuide-Gemstar (now Rovi – NASDAQ:ROVI), and served as senior executive at ValueClick (now Conversant, NASDAQ:CNVR). Norlin received his BA from UC Berkeley and Masters from The University of Chicago. He is a regular speaker and expert consultant on digital advertising, online video, and entrepreneurship. Recent speaking engagements include the Goldman Sachs Global Media Conference, Bloomberg Media Summit, Monaco Media Forum, NATPE, NAB, OMMA, and ad:tech.

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